Ultimate Blog Challenge

I've been so busy working on my new businesses that I've gotten away from the writing I enjoy so much.  Yes, I have been doing a lot of writing, but it's been for business.  So, mostly copywriting...not writing for me and being creative.  So, I've taken the suggestion of a good friend and joined her in doing the Ultimate Blog Challenge!

Who wants to join me?!  Just click HERE if you do and then please comment below with your blog address and we can support each other!  Maybe I'll rewrite my story... Maybe I'll write a new one!  Maybe I'll outline my novel.  Who knows, but it will be a challenge for sure.  

Not sure if you can write every day?  That's okay.  I don't write on Sundays so I'll write two on Saturday and schedule it to go out on Sunday.  And I'll schedule my posts on Facebook and Twitter.  If you need help with any of this, just let me know.

Don't want to join me?  That's okay!  Just let me know what you would like me to write about.  I'll need at least 31 ideas!  Bring it on guys!  What do you want to know about me?  Something you want to learn?  I'll do the research and write about it.  Movie reviews?  Okay!  Food reviews? OH YEAH!

Regardless, be sure to follow my ramblings and make tons of comments!  I don't want to be the only one in the challenge with no comments!  UG!  

Happy New Year Everyone!!

To Brand or Not to Brand? A VERY good question!

Recently I read an article where the author said "Most people don't need to "trust" the brand to buy..." and "I refuse to believe that people do business with a brand."   

After my shock wore off, there were several things that I found very interesting.

The first thing was that a few comments agreed with her (which I found even more shocking), and the second thing was that no one shared the article, at least not from the articles page that I could see.  The article was written in 2009, was posted on the very popular real estate site, Inman News, and was written by Teresa Boardman.  Teresa is a favorite at Inman News where she writes regularly.  There is a link to this particular article at the end of my post.

Branding Happens! It happens to the big AND the small.  It's happening to Teresa's readers as she writes for Inman News.  It happens when you send out a mailing, write a blog post, drive down the street...  What you are wearing, saying, doing, posting....it's all your brand.  Teresa also said, "Brands are impersonal..."

New Bio

It's a challenge when you're asked to write something about yourself in the first person.  With the formation of my new company I was asked to write my bio.  Here is my first go... What do you think?

"Hi, I'm Sheila.  In 1993 I went from working at WordPerfect to working at a Real Estate School in Salt Lake City, Utah.  I determined to take the classes and get my license so I could help the students with their homework.  Little did I know that I my life course would change.  I fell in love with real estate during those classes.  I expected the classes to be hard, yet was very pleased when I found that it all made sense to me very quickly. 

Since that time I have worked as a residential property manager, commercial agent assistant, HOA office assistant, Director of Kiosk Leasing at a local Mall, assistant to the In-line Leasing agent, assistant to a commercial developer, and finally as a virtual assistant to real estate agents.